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Announcement: Adit Expands Its Membership Program With The Addition Of...

We are thrilled to finally be able to unveil the Adit Investor Network! Our team has been hard at work building the next chapter of the Adit Membership program, which gives Adit Member Brands the...

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Welcome To The Adit Retail Network: Rossmann, DM, and Heinemann

Adit’s retail network is expanding further into Europe with the addition of three major German retailers: Rossmann, DM, or dm-drogerie markt, and Heinemann. Looking to fill the gaps in their...

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What Beauty Investors Are Looking For

As beauty investors become more judicious with where they place their capital, understanding what motivates and excites them has never been more valuable to the indie beauty brand founder. In this...

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It’s Never Too Early to Connect with Investors

Founders don’t need to wait for a revenue milestone to build relationships with investors—and it isn’t all just about the check. “It is never too early to start building relationships,” says Deborah...

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Welcome To The Adit Retail Network: Sephora UK

After recently adding major German retailers Rossmann, DM and Heinemann to its retail network, Adit is expanding its international reach again with the introduction of Sephora UK.  Following a 15...

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How To Get A Product Into C.O. Bigelow

Partnering with a retailer is a critical point of inflection for your brand. Finding the right retail partner can expose your brand to millions of new consumers, and help your company achieve a...

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Beauty Investor Insights: An Interview With Kevin Murphy At Sonoma Brands...

We’re thrilled to have so many top beauty investors already in our Adit Investor Network, and Jane Carlson, Managing Editor of Beauty Independent, had the chance to sit down with one of those firms,...

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Case Study: Nopalera’s Road to Raise

Raise money before you need it because if you need it, it is already too late. Investors can smell desperation. Sandra VelasquezFounder, Nopalera That’s advice from Sandra Velasquez, who launched...

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Beauty Investor Insights: An Interview With Kevin Murphy At Sonoma Brands...

We’re thrilled to have so many top beauty investors already in our Adit Investor Network, and Jane Carlson, Managing Editor of Beauty Independent, had the chance to sit down with one of those firms,...

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Adit Brands Nominated for Beacon Awards

The 2023 Beauty Independent Beacon Awards are right around the corner! This program aims to recognize and celebrate those outstanding individuals and organizations who have pushed the beauty industry...

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How To Get a Product Into Erewhon

Partnering with a retailer is a critical point of inflection for your brand. Finding the right retail partner can expose your brand to millions of new consumers, and help your company achieve a...

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Adit Live LA 2024 Retailers Spotlight: Ulta Beauty

With Adit Live Los Angeles set to take place on February 1st, retail buyers are eager to peruse what’s new and exciting in emerging beauty during the show. A long-standing partner of Adit, Ulta Beauty...

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Adit Live LA 2024 Retailers Spotlight: Formula Fig

With Adit Live Los Angeles set to take place on February 1st, retail buyers are eager to peruse what’s new and exciting in emerging beauty during the show. The buzzy facial bar chain Formula Fig,...

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Adit Live LA 2024 Retailers Spotlight: Thirteen Lune

With Adit Live Los Angeles set to take place on February 1st, retail buyers are eager to peruse what’s new and exciting in emerging beauty during the show. Thirteen Lune, the direct-to-consumer...

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Adit Live LA 2024 Retailers Spotlight: Erewhon

With Adit Live Los Angeles set to take place on February 1st, retail buyers are eager to peruse what’s new and exciting in emerging beauty during the show. The buzzy natural grocery chain Erewhon will...

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Adit Live LA 2024 Retailers Spotlight: Plum Market

With Adit Live Los Angeles set to take place on February 1st, retail buyers are eager to peruse what’s new and exciting in emerging beauty during the show. Plum Market, a family-owned natural grocery...

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Adit Live LA 2024 Retailers Spotlight: Metropolitan Market

With Adit Live Los Angeles set to take place on February 1st, retail buyers are eager to peruse what’s new and exciting in emerging beauty during the show. Metropolitan Market, a Seattle-based...

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Adit Live LA 2024 Retailers Spotlight: The Detox Market

With Adit Live Los Angeles set to take place on February 1st, retail buyers are eager to peruse what’s new and exciting in emerging beauty during the show. Pioneering clean beauty retailer The Detox...

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Top Categories Buyers Are Looking For At Adit Live LA

Adit Live, the trade show that brings retail-ready brands together with buyers from top retailers around the world, is returning to Los Angeles on February 1st, 2024. Buyers from over 100 retailers...

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Adit Live LA 2024 Retailers Spotlight: Free People

With Adit Live Los Angeles set to take place on February 1st, retail buyers are eager to peruse what’s new and exciting in emerging beauty during the show. The bohemian-inspired apparel and lifestyle...

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